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FreedomRoads/Camping World Selects Solex to Provide Online Lending Solution

America’s largest RV retailer increases loan decision speed through new lending portal

Las Vegas, Feb. 1, 2007

Solex, an online lending service, announced today at the 2007 National Automobile Dealers Association (NADA) Annual Convention & Expo that Lincolnville, Ill.-based FreedomRoads/Camping World, America’s largest RV retailer, has selected Solex to provide its finance and insurance (F&I) managers with an industry leading online lending solution that will enable immediate loan decisions for customers.

According to FreedomRoads/Camping World executives, the company wanted an online lending solution that was scalable for use in all of its retail locations nationwide. FreedomRoads/Camping World selected Solex primarily because their solution can maximize operational efficiency and provide a better customer experience with the loan process.

“Our decision was driven by three main criteria,” said Marcus Lemonis, CEO of FreedomRoads/Camping World. “We wanted an automated technology that would ensure compliance, save time and minimize costs. By using Solex’s online submission system, we can track each RV deal from origination through funding. Solex is able to meet and exceed each of our criteria.”

Solex is unique in that it is designed specifically for the retail lending marketplace and can effectively provide dealers with instant financing options from local banks, credit unions and sub-prime lenders. It is a strategic tool for companies like FreedomRoads/Camping World, because it reduces the loan process time for RV buyers and increases the likelihood of selling those buyers additional aftermarket products. As a result, Solex enables dealers to make each sales transaction as profitable as possible.

“Solex is designed around dealer feedback and research to ensure that the loan process is efficient as possible,” said Ty Jenkins, CEO of Solex, LLC. “Solex’s design and functionality is based on proven loan automation expertise and, as a result, organizations like FreedomRoads/Camping World will realize an immediate benefit from implementation. As competition increases, those retailers that can most quickly and effectively meet the needs of their customers will gain a sizeable advantage within the marketplace.”

“Our use of Solex’s online lending technology will result in a clear increase in productivity and customer service,” said Johnny Sirpilla, executive vice president of Retail Operations & Initiatives for FreedomRoads Holding Company. “Solex automates and ensures lending compliance, paper submission and deal tracking, which will free our employees of these duties and enables them to focus more on serving our customers.”

About FreedomRoads/Camping World

FreedomRoads/Camping World is a dynamic national network of well-established local and regional RV dealerships that have united to benefit their customers, employees, suppliers and the RV industry. FreedomRoads/Camping World operates 3 distinct business units as a multi-store retail chain engaged in the retail sale, finance and service of recreational vehicles.

As America's largest RV retailer, the company currently operates 53 RV dealer locations and 56 Camping World accessory stores across the United States. FreedomRoads has more than 350 million dollars in new and used RV inventory representing more than 18 brand names, and 40 million dollars of parts and accessories. This level of selection allows the company to serve 35,000 unique RV sales customers this year, and more than 1,000,000 unique customers at Camping World, representing the largest single RV company in the United States. Additional information about FreedomRoads/Camping World is available online at www.freedomroads.com.

About Solex

Solex is an online lending solution designed for retail dealerships to provide Finance and Insurance (F&I) managers with instant loan approvals. Solex connects dealers, credit bureaus and lenders in a seamless integration to provide multiple financing options within seconds. Loans are approved instantly, giving dealerships more time to sell aftermarket products. Additional information about Solex is available online at www.solex.com.